From the cityscape to the humanscape, the Healthcare landing page is a part of a larger campaign for Wells Fargo’s Wholesale Banking. The visual identity brings a new perspective on scale: the landing page takes the user on an inward journey through the frontier of the human ecosystem in order to drive impact and highlight Wells Fargo’s expertise in the healthcare industry and commercial banking as a whole.
Executive Creative Director: Mark Shewmaker
Associate Creative Director: Hanna Klein
Art Director: Emily Felipe
Senior Copywriter: Brittany Simons
Strategy: Emily Hean
Delivery Manager: Anna Katz